‘Form’ Visual element of Graphic Design / Design theory Ep7/45 [Beginners guide to Graphic Design]
Hello and welcome to this beginner’s
guide series to graphic design. From what graphic design is, skills to be a graphic designer, design theory, education you need, equipment you need to the graphic design portfolio and interview advice. This series is for anyone at any level. So if you’re interested in graphic design and
considering becoming a graphic designer join me as I discuss a series of graphic design topics. So the graphic part of graphic design is made up of visual elements, the building blocks of design. Through the harness of our artistic expression, we choose these visual elements and arrange them on a surface in a layout to convey an idea. The basic visual elements that combine
to create graphic design include the following: Line, colour, shape, texture, space, form and typography. Whatever work you produce be it for a magazine a poster a website or an advertisement these visual elements will play a part in your design. In this video I’m going to discuss the sixth key visual element and discuss form as a visual element in graphic design. In this video I’ll be referring to some visual examples, if you wish to take a closer look at these you can find them in the downloadable PDF that accompanies this series link is in the description. So form is described as any three-dimensional object. Forms are the
3D equivalents of shapes and as such are measured by their height, width and depth.
Form can be illustrated or constructed and can be defined by the presence of shadows on services or faces of an object and can be enhanced by tone, texture and colour. Form adds visual dimension and can be stimulating and engaging to the eye because it adds realism and depth that draws you in. Form adds a 3D quality that can trigger sensations of touch, rough, smooth, hard soft, hot or cold, round or pointy. Because of this visual dynamic form can be used to create a distinct look and feel to a piece of graphic design work. So in design there are two types of form:
Geometric and organic. Geometric forms are forms that appear manmade. Whether simple or complex these produce a feeling of control order and appear
clean and sterile. Organic forms, are forms that appear more natural. Organic forms whether simple complex produce a natural feel. So that is the sixth key visual in graphic design. Well I hope you enjoyed this video. If
you did hit the like button on my facebook page. If you would like to see more videos like this in future hit the subscribe button and you can also follow me on twitter at TastyTuts. So the next key visual element is typography. In the next video I’m going to be talking about typography as visual element in graphic design . So see you in the next video!